A 2-star review says “instructions are useless.” Conversion drops. Nothing you can do about it when it happened.
Your product works fine.
Your instructions don't.
SIMPI turns your existing manuals, listings, and product images into a branded, step-by-step walkthrough your customer scans straight from the box.
No app. No dev work. No translation agency.
- Cut returns and 1-star reviews from customers who couldn't figure your product out.
- Ship in 24+ languages without waiting on a translation agency.
- Give your customers an interactive product walkthrough — with voice output, visuals, links to your shop and fully branded.
- Update your SIMPI walkthroughs anytime without reprinting or video editing.
Sounds familiar?
The same five setup questions hit your support inbox every day. Your manual should have answered them.
A return comes back marked “doesn’t work.” Your team tests and everything works fine.
Your next EU launch requires 24 language versions. All you have is a PDF in English.
SIMPI is a platform for digital product instructions and walkthroughs, used by DTC to enterprise brands across multiple markets.
Try the Coffee Pod quickstart.
This is what your customers see in their language when they scan the QR code on your box.
Coffee Pod (20s demo). Built from a one-page pdf instruction manual. Your interactive SIMPI walkthrough can be live within a day.
See how this Coffee Pod walkthrough was made.
Open the SIMPI Editor on your desktop, create a new product page, then select the SIMPI Maker to start the auto-generated content process.
Not a PDF. Not a video.
Swipe to compare formats →
| Printed manual | YouTube video | SIMPI | |
|---|---|---|---|
| In their hand when they open the box | Paper only | They have to search | Yes, QR code on box |
| Step-by-step on mobile | Bad on phone | Linear, can't pause mid-step | Yes |
| Voice guidance, per step | No | Whole video only | Yes |
| Updates without reprinting or re-shooting | No | Re-shoot the video | Yes |
| 24+ languages, prepared for external review | Per-language reprint | Subtitles — no control | Yes |
| Links per step — support, spares, upsell | No | Description only | Yes |
| Understand where customers get stuck | No | Basic reporting | Yes |
Up and running before lunch.
Or hand it off to us and get back to launching.
Self-Serve
Create and publish your SIMPI walkthroughs in-house using the SIMPI platform.
Best for: Agile teams that want full control and continuous iteration.
Done-With-You
We build the initial SIMPI walkthroughs, your team builds on them for everything that follows.
Best for: Teams launching their first SIMPI walkthroughs or building internal capability.
Done-For-You
End-to-end production by SIMPI partners — from creation to deployment.
Best for: High-volume catalogs, enterprise launches, or limited internal capacity.
Your QR code is a live customer channel.
Use those insights to optimize the walkthrough further and further.
Step 4 causing 60% of your support tickets? Recognize and fix it the same day so that other customers don't struggle at the same step. Same QR, no reprint.
Translation that stays in sync.
Change a step in English, every locale is updated in the background, ready for your review.
Run promos via dynamic links from within the onboarding process.
Add a limited-time offer to a step, remove it from the onboarding flow when the promotion ends. The QR on your packaging never changes.
Turn every step into a sales touchpoint.
Spare-part link exactly where a customer needs one. Review request right after the success step. Newsletter at the end of setup.
Built for products people have to figure out.
DTC & e-commerce Brands
Cut returns, protect your reviews, and help customers succeed with your product after unboxing.
Consumer Goods
Support more markets, more languages, and more product lines without scaling your support team.
Right to Repair
Publish repair guidance and spare-part links. Stay in control of the repair process.
Questions buyers ask before they sign up.
How fast can we go live?
Most brands have their first SIMPI walkthrough live within a day of getting started. Done-for-you delivery typically needs five business days from product materials in to finished walkthrough out. We work from what you already have — listing copy, your existing PDF instructions, product photos, or even a draft text document.
What does my customer actually see?
They scan the QR on the product packaging and land on a SIMPI mobile walkthrough — your logo, colors, and product photos. Short steps they tap through at their own pace, with optional voice guidance. No app to download, no account to create, nothing to install.
Can I try SIMPI before paying?
Yes. Start free, upload your docs and product images, and SIMPI generates a working walkthrough you can edit and preview as often as you want. When you are ready to put a live QR-code on your packaging, that is when you pick a paid plan. No credit card to start, no trial timer counting down.
Do I need to reprint my packaging?
No. If you already have a QR code on the box, we point it to your SIMPI walkthrough. If not, a sticker gets you live on existing stock today, and the QR can be added to your next print run at no extra cost.
What happens when our product or instructions change?
Update your walkthrough in minutes. The QR on the packaging never changes. Customers always see the latest version.
How does translation actually work?
Create content in your source language. SIMPI generates each locale automatically, and your quality assurance team approves it before publishing. Every source-language change gets flagged for review in every locale, so versions never drift.
What if I want to leave?
Export your walkthrough as a video and download your generated text as csv. Your QR keeps working too — we redirect scans to a fallback URL you control. Nothing is locked in.
What if I sell across Amazon, Shopify, and retail?
One SIMPI walkthrough for every channel. Embed it on your own site, print the QR on your box, and on e-commerce platforms upload the video export as listing media. Content is created only once.
Start free in Preview and publish with a paid plan when you’re ready.
Get started in minutes. We’re real people and ready to help. No credit card required — cancel any time.