A 2-star review says “instructions are useless.” Conversion drops. You can’t unwrite it.
Your product works fine.
Your instructions don't.
SIMPI turns your existing manuals, listings, and product images into a branded, step-by-step walkthrough your customer scans straight from the box.
No app. No dev work. No translation agency.
- Cut returns and 1-star reviews from customers who couldn't figure your product out.
- Ship in 24+ languages without waiting on a translation agency.
- Give your customers a branded product walkthrough — voice, visuals, their own pace.
- Update your instructions anytime — no reprinting required.
Sounds familiar?
The same five setup questions hit your support inbox every day. Your manual should have answered them.
A return comes back marked “doesn’t work.” Your team tests it. It works fine.
Your next EU launch needs 24 language versions. All you have is one PDF.
SIMPI is a digital product instructions platform used by DTC to enterprise brands across multiple markets.
Try the Coffee Pod quickstart.
This is what your customer sees when they scan the QR code on your box. Voice on. Different languages.
Demo output: Coffee Pod (20s demo). Built from a one-page brief. Yours can be live within a day.
See how this Coffee Pod quickstart was made.
Open the SIMPI Editor on your desktop, create a new product page, then select the SIMPI Maker to start the auto-generated content process.
Not a PDF. Not a video.
Swipe to compare formats →
| Printed manual | YouTube video | SIMPI | |
|---|---|---|---|
| In their hand when they open the box | Paper only | They have to search | Yes, QR code on box |
| Step-by-step on mobile | Bad on phone | Linear, can't pause mid-step | Yes |
| Voice guidance, per step | No | Whole video only | Yes |
| Updates without reprinting or re-shooting | No | Re-shoot the video | Yes |
| 24+ languages, versioned and review-ready | Per-language reprint | Subtitles — no control | Yes |
| Links per step — support, spares, upsell | No | Description only | Yes |
| Understand where customers get stuck | No | Basic retention curve | Yes |
Up and running before lunch.
Or hand it off and get back to launching.
Self-Serve
Create and publish guides in-house using the SIMPI platform.
Best for: Agile teams that want full control and continuous iteration.
Done-With-You
We build the initial guides, your team builds on them for everything that follows.
Best for: Teams launching their first guides or building internal capability.
Done-For-You
End-to-end production by SIMPI partners — from creation to deployment.
Best for: High-volume catalogs, enterprise launches, or limited internal capacity.
Your QR code is a live customer channel.
See exactly where customers get stuck.
Step 4 causing 60% of your support tickets? See it Monday, fix it Wednesday — same QR, no reprint.
Translation that stays in sync.
Change a step in English; every locale flags for review before publishing. No more hunting for which version of the German manual is current.
Run promos without reprinting.
Add a limited-time offer to a step, remove it when it ends. The QR on your packaging never changes.
Turn every step into a sales touchpoint.
Spare-part link exactly where a customer needs one. Review request right after the success step. Newsletter at the end of setup.
Built for products people have to figure out.
DTC & Amazon Brands
Cut returns, protect your reviews, and help customers succeed after unboxing.
Consumer Goods
Support more markets, more languages, and more product lines without scaling your support team.
Right to Repair
Publish controlled repair guidance and spare-part links — stay in control of who’s allowed to fix your product.
Questions buyers ask before they sign up.
How fast can we go live?
Most brands have their first guide live within a day of getting started. Done-for-you delivery runs five business days from materials in to finished walkthrough out. We work from what you already have — listing copy, your existing PDF, product photos, or even a draft in a Google Doc.
What does my customer actually see?
They scan the QR on your box and land on a branded mobile walkthrough — your logo, colors, and product photos. Short steps they tap through at their own pace, with optional voice guidance. No app to download, no account to create, nothing to install.
Can I try SIMPI before paying?
Yes. Start free, upload your docs, and SIMPI generates a working walkthrough you can edit and preview as much as you want. When you are ready to put a live QR on your packaging, that is when you pick a plan. No credit card to start, no trial timer counting down.
Do I need to reprint my packaging?
No. If you already have a QR code or URL on the box, we point it to your SIMPI walkthrough. If not, a sticker gets you live on existing stock today, and the QR can be added to your next print run at no extra cost.
What happens when our product or instructions change?
Update your walkthrough in minutes. The QR on the packaging never changes, so stock already in warehouses stays current automatically. Customers who scanned last month and come back next month see the new version.
How does translation actually work?
Write once in your source language. SIMPI generates each locale automatically, and your reviewer or distributor approves it before publishing. Every source-language change gets flagged for review in every locale, so versions never drift.
What if I want to leave?
Export your walkthrough as a video and take your generated text with you. Your QR keeps working too — we redirect scans to a fallback URL you control. Nothing is locked in.
What if I sell across Amazon, Shopify, and retail?
One walkthrough, every channel. Embed it on your product page, link it from your Amazon listing, and print the QR on your box. Update once, everywhere updates.
Start free in Preview and publish when you’re ready.
Get started in minutes. We’re real people and ready to help. No credit card required — cancel any time.